E-Commerce Development

Introduction​ The way customers search for products online is changing rapidly. With the increasing use of voice assistants such as Siri, Alexa, and Google Assistant, voice search has become a powerful driver of e-commerce growth. By 2025, a significant portion of online shopping queries will come from voice-enabled devices. For e-commerce businesses, optimizing websites for voice search is no longer optional; it is a strategic necessity. At Syngrid Technologies, we specialize in creating digital solutions that help businesses adapt to emerging trends. In this blog, we explore how e-commerce companies can optimize their websites for voice search and why partnering with Syngrid ensures long-term success.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Understanding the Impact of Voice Search on E-Commerce  Voice search is changing customer behavior. Unlike traditional text-based searches, voice queries are more conversational and often longer. Customers tend to ask questions such as “What is the best running shoe under $100?” or “Where can I buy organic skincare near me?” For e-commerce websites, this means: Higher emphasis on natural language processing. More opportunities to capture local searches. Greater importance of quick, relevant answers. Businesses that fail to adapt risk losing visibility to competitors that are already optimizing for this shift. Why Voice Search Optimization Matters for E-Commerce   Optimizing for voice search offers multiple advantages for online retailers: Increased Visibility: Voice search favors well-structured, mobile-friendly, and SEO-optimized websites. Better Customer Experience: Shoppers receive faster, more accurate answers, enhancing trust and loyalty. Higher Conversions: Customers using voice search are often in the decision-making stage, leading to quicker purchases. Future – Proofing: As AI-driven shopping assistants evolve, businesses with strong voice strategies will remain ahead of the curve. Key Strategies to Optimize Your E-Commerce Site for Voice Search   1. Focus on Conversational Keywords   Voice queries are typically longer and resemble natural speech. Instead of targeting short, generic keywords like “buy shoes,” businesses should focus on conversational phrases such as “Where can I buy affordable running shoes online?” At Syngrid, we conduct advanced keyword research to identify voice-friendly long-tail keywords that align with customer intent and integrate seamlessly into your content. 2. Optimize for Featured Snippets   Voice assistants often pull responses directly from Google’s featured snippets. Structuring your content to answer specific questions increases your chances of being selected as the answer source. Techniques include: Creating FAQ sections with concise answers. Using schema markup for structured data. Writing clear, authoritative responses to common queries. 3. Ensure Mobile Responsiveness and Speed   Most voice searches are performed on mobile devices. A slow or non-responsive website reduces the chances of ranking for voice queries. Syngrid’s web development team ensures that your e-commerce site is mobile-optimized, loads quickly, and delivers a seamless shopping experience across all devices. 4. Leverage Local SEO for “Near Me” Searches   A large percentage of voice searches have local intent. Customers often ask, “Where can I find this product near me?” For e-commerce businesses with physical stores or local delivery options, optimizing for local SEO is essential. This includes: Updating Google Business Profile listings. Adding location-based keywords. Creating localized landing pages. 5. Improve Site Architecture and Content Clarity   Voice search algorithms prioritize structured, easy-to-navigate websites. Clear headings, short paragraphs, and logical site hierarchies improve both user experience and search engine rankings. At Syngrid, we design e-commerce platforms with clean code, optimized navigation, and content tailored for both users and search engines. 6. Integrate AI and Chatbot Support   Voice search optimization goes hand-in-hand with AI-driven customer support. Integrating chatbots and voice-enabled search functions within your e-commerce site enhances user engagement and increases sales opportunities. Syngrid helps businesses implement AI-driven support systems that complement voice search strategies and provide real-time assistance. How Syngrid Technologies Supports Your Voice Search Strategy   While the strategies above are crucial, successful implementation requires technical expertise and industry knowledge. Syngrid Technologies partners with e-commerce businesses to deliver: Customized voice search SEO strategies aligned with your business goals. End-to-end e-commerce development services optimized for speed, security, and performance. Data-driven insights to track customer behavior and refine optimization efforts. Continuous maintenance and support to adapt to evolving search trends. Our expertise ensures that your e-commerce website is not just ready for today’s voice search demands but also adaptable to future innovations in AI and digital commerce. Future Outlook: Voice Commerce in 2025 and Beyond   Voice commerce is projected to surpass hundreds of billions in global sales by 2025. As AI-powered shopping assistants become more sophisticated, customer expectations will continue to rise. Businesses that integrate voice search strategies today will gain a significant competitive advantage tomorrow. By partnering with Syngrid Technologies, your e-commerce brand can stay ahead of the curve, delivering seamless, voice-optimized shopping experiences that drive growth. Conclusion   Voice search is no longer an emerging trend it is the future of e-commerce. From conversational keyword strategies to mobile optimization and AI-driven customer support, businesses must take proactive steps to adapt. At Syngrid Technologies, we provide the expertise and solutions necessary to optimize your e-commerce site for voice search. With our professional guidance, your business can achieve greater visibility, enhanced customer experiences, and measurable growth in 2025 and beyond.

The Vital Role of Data Security in E-Commerce   Data security is a fundamental pillar of sustainable growth for e-commerce businesses. The rapid digitalization of commerce has brought both opportunity and considerable risk. E-commerce companies handle vast amounts of sensitive customer information, including names, addresses, payment details, and login credentials. Safeguarding this data is essential for several key reasons: 1. Protection of Customer Trust and Reputation   Trust is the bedrock of e-commerce. An overwhelming majority of consumers 87% in a PwC study would stop doing business with a company if their data isn’t properly protected. Years of brand reputation and loyalty can be erased by a single data breach. Customers expect privacy. Any perception that their sensitive data is at risk deters them from making purchases and recommending an online retailer. 2. Prevention of Financial Loss  Cybercrime is on the rise: Global e-commerce fraud losses are projected to exceed $48billion in 2023, with the cost of cybercrime expected to reach $10.5trillion annually by 2025. Breaches result in direct and indirect financial penalties. These include compensating affected customers, legal fees, regulatory fines, and loss of future business. 3. Legal and Regulatory Compliance   Non-compliance has steep consequences. Laws such as the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and the Payment Card Industry Data Security Standard (PCI DSS) impose rigorous requirements on how e-commerce data must be handled. Regulatory penalties. Failure to comply can lead to substantial fines and operational restrictions. 4. Competitive Advantage Proactive security measures signal professionalism and reliability. Demonstrating robust data protection can differentiate your brand in a crowded marketplace, attracting privacy-minded consumers. Key Data Security Risks in E-Commerce   Vulnerability Potential Impact Data breaches Identity theft, financial fraud, trust loss Phishing & malware Credential theft, unauthorized access Insecure transactions Loss of payment data, regulatory non-compliance Insider threats Data exposure, brand harm Outdated software Exploitable vulnerabilities https://youtu.be/IKeAtvSEK8M How to Implement Data Security in E-Commerce   A strategic, multilayered approach is necessary to secure an e-commerce store. Here are best practices and steps to proactively protect customer data: 1. Encrypt All Sensitive Data   Use SSL/TLS Encryption: Secure Socket Layer (SSL) and Transport Layer Security (TLS) protocols encrypt all data exchanged between your website and users, making intercepted information unreadable. Always enable HTTPS across your site to protect logins, transactions, and personal data. Encrypt data at rest: Sensitive information (e.g., payment details) should also be encrypted on your servers, not just in transit. 2. Implement Multi-Factor Authentication (MFA)   Require users and staff to confirm identity through an additional verification step, such as a one-time code or biometric scan. This greatly reduces the risk of unauthorized account access. 3. Use Trusted Payment Gateways and Stay PCI Compliant   Select PCI DSS compliant providers: Trusted payment gateways ensure safe processing and storage of financial information. Never store raw credit card data on your own servers use tokenization or third-party providers instead. Stay current with compliance standards. 4. Keep Software and Plugins Up-to-Date   Patch vulnerabilities: Regular updates to your e-commerce platform, plugins, and underlying software close exploitable security holes that hackers target. Automate where possible: Set up automatic updates, and monitor for urgent security announcements. 5. Strengthen User Authentication and Access Control   Enforce strong password policies: Mandate the use of complex passwords for both customers and staff, and require regular updates. Limit access: Restrict sensitive data to only those employees who need it. Use role-based access controls and audit logs to monitor activity. 6. Deploy Firewalls and Anti-Malware Solutions   Web application firewalls (WAFs): Act as a protective barrier, filtering unauthorized traffic and shielding your store from common attacks like SQL injection or cross-site scripting. Active monitoring: Regularly scan for malware and use security tools designed specifically for E-commerce sites. 7. Regular Security Audits and Penetration Testing   Audit your systems: Regularly review infrastructure for vulnerabilities, conduct penetration tests, and ensure your privacy policies reflect actual practice. Monitor activity: Use analytics to detect suspicious patterns that could indicate a breach. 8. Educate Employees and Foster a Culture of Security   Continuous training: Ensure all team members understand the importance of data security, best practices, and how to recognize phishing or social engineering attempts. Incident response plans: Establish clear protocols for responding to security incidents, including communication and remediation strategies. 9. Secure Backups and Disaster Recovery   Regularly backup data to secure, offsite storage and test recovery processes. This safeguards your business continuity in the event of ransomware, breaches, or hardware failures. 10. Data Minimization and Governance   Collect only what you need: Limit data collection to essential information, clearly inform customers about usage, and delete data when it is no longer needed. Track data flows: Particularly for businesses operating internationally, document how customer data moves across borders to ensure compliance with all local laws. Tomorrow’s Success: Data Security as a Growth Driver   Syngrid Technologies offers advanced data security services that enable business growth by making security a competitive advantage. They deliver end-to-end protection through features such as threat detection, data encryption, and compliance management to safeguard digital assets and ensure business continuity. Syngrid integrates AI-driven security modules, provides PCI-compliant payment solutions, and offers continuous vulnerability monitoring, thereby establishing a secure foundation that sustains customer trust and long-term business viability. Their solutions are designed for e-commerce and other digital enterprises seeking proactive protection in an evolving security landscape, supporting compliance needs while facilitating secure, scalable growth.

Table of Contents   S.No. Section Title 1 Introduction 2 Role of AI in Modern E-Commerce 3 Understanding Personalization in Online Retail 4 AI-Powered Personalization Strategies 5 Benefits of AI and Personalization in E-Commerce 6 Real-World Examples of AI in Online Stores 7 Top AI Tools Transforming E-Commerce Personalization 8 Challenges in Implementing AI-Personalization 9 Future Trends in AI and Personalization 10 How to Get Started: Actionable Tips for Store Owners 11  Conclusion Introduction  The e-commerce landscape is evolving at lightning speed, with artificial intelligence (AI) and personalization leading the charge. Consumers today expect more than just a product catalog they want curated experiences that speak to their preferences, habits, and lifestyles. AI and personalization in e-commerce are not just buzzwords they are the new standards for competitive success in online retail. In Singapore, leading digital consultancies like Syngrid Technologies specialize in delivering advanced e-commerce solutions, helping businesses integrate AI-powered personalization features into their platforms. The Role of AI in Modern E-Commerce Artificial intelligence is revolutionizing how online businesses interact with consumers. From chatbots to recommendation engines, AI enables e-commerce platforms to process large amounts of data, predict user behavior, and automate tasks that were once time-consuming. Key AI Functions in E-Commerce Predictive analytics Natural language processing (NLP) Visual recognition for image search Automated inventory management Smart customer service bots Understanding Personalization in Online Retail Personalization involves tailoring the shopping experience to individual users. This can be as simple as recommending similar items or as complex as delivering a fully personalized homepage based on browsing history. Types of Personalization Product recommendations Personalized email campaigns Location-based promotions Behavioral targeting AI-Powered Personalization Strategies By leveraging AI, online retailers can move beyond basic segmentation into deep, one-to-one personalization. Here are some proven strategies: Dynamic Product Recommendations  AI analyzes browsing, purchase, and cart activity to suggest products in real time. Personalized Content Curation Using natural language processing, AI selects content that aligns with individual shopper interests. Predictive Retargeting  AI tracks user behavior across platforms to retarget with precision, increasing conversion rates. Benefits of AI and Personalization in E-Commerce Implementing AI and personalization in e-commerce brings measurable advantages: Higher conversion rates Increased average order value (AOV) Improved customer loyalty Reduced cart abandonment Enhanced user experience Real-World Examples of AI in Online Stores Amazon – Amazon’s recommendation engine, powered by AI, generates 35% of its total revenue. Netflix & E-Commerce Crossovers – Netflix’s user data model is now influencing how online stores customize content experiences. Sephora – Uses AI for virtual try-ons, skin tone matching, and tailored product recommendations Top AI Tools Transforming E-Commerce Personalization Here are top tools reshaping online retail: Dynamic Yield: Real-time product personalization Klevu: AI-powered smart search Segment: Customer data platform for granular targeting ChatGPT API: Intelligent chatbots and FAQ automation Shopify Magic: Built-in AI for Shopify stores Challenges in Implementing AI-Personalization Despite its potential, AI integration isn’t without hurdles: Data privacy and compliance (GDPR, CCPA) High implementation costs Complexity of integration Need for skilled AI professionals Over-personalization backlash Future Trends in AI and Personalization As technology matures, expect to see: AI-driven voice commerce Hyper-personalized AR shopping Emotionally aware AI interfaces Blockchain for secure personalization Self-learning AI systems adapting in real-time https://youtu.be/muI29taklqk How to Get Started: Actionable Tips for Store Owners Audit your current data: Use tools like Google Analytics and Hotjar. Choose the right AI platform: Align with your store size and goals. Segment your customers: Use behavior, purchase history, and demographics. Start with one feature: Try product recommendations or smart chat. Measure impact: Use A/B testing and track KPIs. Conclusion AI and personalization in e-commerce are no longer optional. They are fundamental to delivering the seamless, intuitive, and engaging experiences that modern shoppers expect. By strategically implementing AI tools and personalization strategies, online stores can not only boost revenue but also build long-lasting customer loyalty. The future of online shopping is intelligent, adaptive, and deeply personal. Start your journey today. Need help implementing AI in your store? Syngrid Technologies offers complete e-commerce personalization solutions in Singapore customized to your needs.

Top E-Commerce Platforms for Singaporean Businesses In Singapore’s thriving digital economy, E-commerce platforms Singapore businesses rely on have become a central pillar for success. With more consumers preferring to shop online, it’s essential for local companies to build a strong digital presence. Whether you’re an SME, a startup, or a growing enterprise, selecting the right e-commerce service platform is a strategic decision that influences how effectively you sell products, engage your audience, and scale operations in a competitive marketplace. This blog explores the top platforms suited to Singaporean companies, highlighting their core features, benefits, and suitability for various business models. From user-friendly tools like Shopify to robust open-source options like WooCommerce, and even regionally dominant marketplaces like Lazada and Shopee, this guide will help you evaluate the best fit for your e-commerce journey. 1. Shopify   Overview: Shopify is one of the most popular e-commerce platforms globally and is gaining rapid traction in Singapore. Its intuitive user interface, all-in-one feature set, and reliability make it a top choice for entrepreneurs and small business owners. Key Features: User-friendly drag-and-drop store builder Secure, fast, and reliable hosting Supports various payment gateways including Shopify Payments and PayNow App store with thousands of integrations for marketing, shipping, accounting, etc. Mobile-responsive themes Abandoned cart recovery Multichannel selling (Facebook, Instagram, TikTok, Shopee, Lazada) Why Choose Shopify? If you’re a small to medium-sized business seeking a seamless way to launch and manage an online store without technical headaches, Shopify is ideal. Its scalability also means you can start small and grow over time without needing to change platforms. 2. WooCommerce   Overview: WooCommerce is an open-source WordPress plugin that turns your website into a customizable e-commerce store. It’s especially popular among businesses that already have a WordPress website or are looking for maximum flexibility. Key Features: Completely customizable with plugins and themes One-time setup cost, no monthly subscription Supports numerous payment gateways like Stripe, PayPal, and local Singapore options SEO-friendly structure using WordPress Integrated blogging for content marketing Strong developer community support Why Choose WooCommerce?WooCommerce is perfect for businesses that want full control over their store design, SEO, and functionality. While it may require more setup and maintenance compared to Shopify, the customization options are endless. 3. Lazada   Overview: Lazada is one of Southeast Asia’s largest e-commerce marketplaces. It allows businesses to list their products on an established platform without building a standalone website. Key Features: Access to a massive, ready customer base Integration with Lazada Logistics for seamless delivery Secure transactions and trusted payment solutions Seller Center dashboard with analytics and insights Marketing tools such as Sponsored Search, Flash Sales, and Vouchers Why Choose Lazada? For businesses that want to quickly get online without the time and cost of creating a standalone store, Lazada offers a powerful solution. It’s great for product-based businesses aiming to reach consumers across Singapore and beyond. 4. Shopee Overview: Shopee is another dominant e-commerce platform in Singapore with a strong mobile-first design. It’s popular among young shoppers and offers unique seller tools like live streaming and gamified marketing. Key Features: Intuitive mobile shopping experience Social commerce tools (Shopee Live, chat features) Various promotional campaigns and seller participation options Free shipping and vouchers Localised payment systems including ShopeePay Why Choose Shopee? If you want to focus on mobile commerce and tap into a highly engaged customer base, Shopee is a great option. Its tools for boosting product visibility and engaging with buyers make it especially appealing to startups and SMEs. 5. Magento (Adobe Commerce) Overview: Magento is an enterprise-level e-commerce platform built for large-scale businesses with complex needs. Owned by Adobe, Magento offers robust flexibility, deep customization, and powerful integrations. Key Features: Multi-store management capabilities Advanced inventory and customer segmentation Customizable checkout process Scalable infrastructure suitable for thousands of SKUs Built-in analytics and reporting tools Seamless integration with CRMs, ERPs, and third-party apps Why Choose Magento? Magento is best suited for medium to large enterprises that require a high degree of functionality, performance, and security. While it involves a steeper learning curve and higher costs, it offers a tailored experience that grows with your business. Other Notable Mentions   While the five platforms listed above are the most widely used, a few other platforms are worth considering: BigCommerce: Great for B2B businesses and enterprises needing strong analytics and customization Squarespace Commerce: Ideal for creatives and lifestyle brands looking for sleek design with basic e-commerce functions Zalora Marketplace: A popular platform for fashion retailers in Singapore Carousell: Best for second-hand goods or unique handmade items Factors to Consider When Choosing an E-Commerce Platform   Before making your decision, consider the following key factors: Business Size & Budget: Small businesses might prefer plug-and-play platforms like Shopify or Shopee, while large businesses may benefit from Magento’s power. Customization Needs: WooCommerce and Magento offer more flexibility, while platforms like Lazada and Shopee are less customizable but faster to deploy. Customer Base: Are you targeting B2B, B2C, or a niche audience? Choose a platform that aligns with your marketing goals. Integration with Local Systems: Check if the platform supports Singapore payment gateways (e.g., PayNow, GrabPay) and logistics providers. Mobile Friendliness: Shopee and Lazada are mobile-first, while Shopify and WooCommerce offer responsive themes. Long-Term Scalability: Look for a platform that can grow with your business without requiring a major migration later. Summary Selecting the right e-commerce platform is a strategic decision that significantly impacts your brand, customer experience, and sales. Whether you’re a solo entrepreneur, SME, or enterprise, there’s an ideal platform for your needs: Choose Shopify for a seamless, beginner-friendly store setup. Go with WooCommerce for full control and WordPress integration. Sell on Lazada or Shopee to reach wide audiences without building your own website. Opt for Magento if you’re an enterprise with large-scale and complex needs. At Syngrid Technologies, we specialize in helping businesses evaluate, implement, and optimize their e-commerce presence. From setting up a Shopify or WooCommerce store to managing listings on Lazada or Shopee, our experts ensure that your platform works flawlessly and aligns with your business

Building a Successful E-Commerce Store: Key Strategies for 2025 The e-commerce industry is evolving rapidly, and businesses must adopt modern strategies to stay ahead of the competition. Whether you’re launching a new online store or improving an existing one, understanding key success factors will help drive growth and profitability in 2025. Here are essential e-commerce strategies 2025 for building a successful online store. 1. Choose the Right E-Commerce Platform Selecting a reliable e-commerce platform is crucial. Platforms like Shopify, WooCommerce, Magento, and BigCommerce offer robust features, scalability, and security. Consider factors like pricing, ease of use, customization options, and third-party integrations when making your choice. The right platform should align with your business needs and allow seamless scalability as your store grows. 2. Optimize for Mobile Shopping With mobile commerce (m-commerce) on the rise, your e-commerce website must be mobile-friendly. A responsive design, fast-loading pages, and an easy checkout process enhance the shopping experience, reducing cart abandonment rates. Google’s mobile-first indexing also means that mobile optimization significantly impacts search engine rankings. 3. Implement SEO Best Practices E-commerce SEO is essential for driving organic traffic. Use keyword research, optimized product descriptions, structured URLs, and high-quality images to improve search rankings and increase visibility. Additionally, having a well-structured sitemap, proper meta descriptions, and internal linking can boost your site’s performance on search engines. 4. Enhance User Experience (UX) A seamless user experience improves customer retention. Ensure intuitive navigation, fast-loading product pages, clear CTAs, and secure payment gateways to build trust and increase conversions. Keep your checkout process simple by reducing the number of steps required for completing a purchase. 5. Leverage Social Media & Influencer Marketing Social media platforms like Instagram, Facebook, and TikTok drive brand awareness and sales. Collaborate with influencers, run targeted ads, and engage with customers to boost engagement and revenue. Utilizing shoppable posts and live shopping events can further enhance customer interaction and encourage purchases. 6. Utilize Personalization & AI AI-driven product recommendations, chatbots, and dynamic pricing enhance customer engagement. Use customer data to provide a personalized shopping experience. AI-powered email marketing automation can also improve customer retention by sending tailored product recommendations based on past behaviour. 7. Offer Multiple Payment Options Provide a variety of secure payment methods, including credit/debit cards, PayPal, digital wallets, and BNPL (Buy Now, Pay Later) to cater to different customer preferences. Offering regional payment options for international customers can significantly improve conversion rates. 8. Improve Website Security Security is a top priority in e-commerce. A secure website protects customer information and builds trust. Implement SSL certificates, two-factor authentication (2FA), and PCI-compliant payment gateways to ensure customer safety. Regular security audits help identify and fix vulnerabilities before they become a threat. 9. Leverage Data Analytics for Growth Understanding customer behaviour through data analytics can help optimize your marketing strategies. Utilize tools like Google Analytics, heatmaps, and customer journey tracking to monitor performance and make informed decisions. Data-driven insights allow you to refine product offerings, pricing strategies, and promotional efforts. 10. Offer Fast & Reliable Shipping Fast shipping and reliable order fulfillment are crucial for customer satisfaction. Partnering with trusted logistics providers and offering options like same-day or next-day delivery can give your store a competitive advantage. Providing real-time tracking enhances transparency and improves the overall customer experience. 11. Implement Customer Loyalty Programs Loyalty programs encourage repeat purchases and foster customer engagement. Offer incentives such as discounts, reward points, exclusive deals, and referral bonuses to retain customers. An effective customer retention strategy is just as important as acquiring new customers. 12. Utilize Email Marketing for Customer Retention Email marketing is a cost-effective way to maintain engagement with your audience. Send personalized emails, abandoned cart reminders, promotional offers, and product recommendations to keep customers engaged and encourage repeat purchases. 13. Ensure Accessibility & Compliance Making your website accessible to all users, including those with disabilities, is essential for inclusivity. Follow Web Content Accessibility Guidelines (WCAG) by providing alt text for images, keyboard navigation, and proper contrast ratios to enhance usability. 14. Utilize Automation to Streamline Operations Automating processes such as order fulfillment, customer support, and inventory management can save time and reduce errors. Integrating AI-driven chatbots and automated inventory tracking ensures efficiency and enhances the customer experience. 15. Optimize Customer Support Providing excellent customer service can set your business apart from competitors. Implement live chat, AI chatbots, 24/7 support, and clear return policies to improve customer satisfaction. Quick resolution of customer queries can enhance brand loyalty. 16. Test & Optimize for Continuous Improvement Regularly testing different aspects of your website, ads, and content strategies ensures continuous improvement. A/B testing your landing pages, checkout process, and product descriptions can help optimize performance and drive higher conversions. Conclusion Building a successful e-commerce store in 2025 requires a combination of cutting-edge technology, strategic marketing, and a customer-centric approach. By implementing these key strategies, you can create a high-performing online store that attracts, engages, and converts customers. If you need professional e-commerce development services, Syngrid technologies offers tailored solutions to help your business thrive in the competitive e-commerce landscape. From website development to SEO optimization, security, and automation, Syngrid provides comprehensive solutions to ensure your online store’s success. Contact Syngrid today to build a high-converting e-commerce website for 2025 and beyond!