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Pay PerClick

PPC stands for Pay-Per-Click advertising, one of the most powerful methods of delivering targeted traffic to your website. PPC, AdWords management, allows you, (the advertiser) to pay a publisher (Google, Bing or Yahoo) to display your ad in their search results or on their network of websites, displaying their advertisements.

Unlike traditional forms of advertising, you don’t pay a cent until someone visits your website. Google AdWords management is a highly specialised skill; contact us To Know More.


We develop a custom software product that suits your individual requirements. It’ll fit smoothly, tailored to your business processes. We only use terminology your employees are familiar with and only add the functionality you actually require. Make the bespoke software work for you, not the other way around.

Most importantly? Because your competitors are using it. Find out for yourself – type in a keyword related to your industry and see if your competitors appear in the area at the top of the search engine results pages.

  •  Targeted reach: PPC management allows you to target very specific groups (e.g. by suburb or time zone)
  •  Instantly measurable results: your campaign can be live only at certain times of the day and you can track every click


Owned by Google, AdWords is the most widely used PPC publisher. which is why most businesses choose Google AdWords as their preferred search engine advertiser.


You pay to have an online ad that links to your website, appear when users type in certain keywords. How often your ad appears depends on:

  •  The keywords you choose
  •  The search volume associated with these keywords
  •  How much you bid on the keywords in relation to your competitors

Using AdWords you can display your ads on two different networks, namely:


Within the search engine results, your ad will appear in the ‘yellow’ section at the top of the page, or in the right-hand column.


This network allows you to place your ad on a variety of websites, blogs and related websites that have partnered with Google for advertising revenue.


  •  Re-marketing allows you to advertise your website to visitors AFTER they have left your site.
  •  Syngrid creates a display ad for you that literally “follows your visitors” as they search the web.

Top positions in search engine results pages can be achieved naturally over time by means of Search Engine Optimisation, whereas a tailored PPC package can provide instant page 1 rankings.

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